It was because Lexie had one child, not two. She should pop out another baby and then she’d see that life wasn’t so easy. Then she’d stop looking down her nose at Tara.

Tara’s fingers hovered over her blog. No, she wouldn’t type something yet. She’d do another post on Facebook and ask her eight hundred and fifty-two friends to share it.

None of the other mums knew about her blog. It wasn’t their sort of thing; they were too straight. Apart from Mel—she was cooler than the rest but she wasn’t into Facebook and the blogosphere. Anyway, that was a good thing. It meant Tara could write about them and steal their ideas: gossip from the playgroup dinner; Julia’s advice for pregnant bodies; Mel’s healthy recipes (they seemed to be popular with other mums on the web, even though Tara would never cook them herself); Lexie’s tips for taking kids around a museum; and Imogen’s timeout strategies. (Although those strategies didn’t always seem to work with Imogen’s twin terrors.)

Last month, Tara had done a blog post on the time Thomas, Matthew, Morgan and Zoe had locked Bella in the playgroup shed. Thomas was the mastermind and master bully as usual. He’d forced Zoe and Morgan to play along. Of course, Tara had changed all the names. Little Miss Perfect was in the loo, and by the time she returned Mel had sorted the situation. Fuck, kids could be really mean to each other, even at this young age. That post got some good feedback, with thirty-nine comments. Thirty-nine comments was a start but Tara needed more. She had clicked over to MummaLand’s blog, with its thousands of followers and sixty thousand fans on Twitter. What MummaLand had said about wearing tracksuit pants to school pick-up had practically gone viral. That’s what I need. Something to go viral. Another blogger Tara followed had a book coming out in two months—fifty-seven days to be precise; the woman had a countdown clock on her page. The blogger wasn’t even funny but that seemed irrelevant. Followers, fans, fame. Yup, gimme some of that, baby. And hopefully some cash. Or free products at the very least. Tara had typed a quick comment on MummaLand’s blog: Tracksuit pants? I never change out of my pole-dancing leotard before picking up the kids. Then she clicked across to three more blogs and zipped out comments on different topics. Her blog’s name, Crazy Hazy Dayz, could be seen in the comments of all the top sites.