Chapters (37)
FIFTEEN It All Comes Together
PART VI MILLION-DOLLAR DEALS
SIXTEEN Bingo!
SEVENTEEN The Bosses
EIGHTEEN Only the Strong & the Smart
PART VII THE BOTTOM LINE
NINETEEN It’s Lonely at the Top
TWENTY Business Never Stops
TWENTY-ONE Let’s Do It Again
CLOSING INTERVIEW The Voice & Viewpoint
Introduction
What Is the Pecking Order?
WITHIN THE ANIMAL KINGDOM, as much as fair-minded individuals would love to create an equal playing field for humanity and all its resources, there will always be inequalities. Some of us will become smarter, faster, taller, more confident, and more successful than those around us at producing surplus goods and wealth.
Scholars have argued for ages to explain the reasons for these inequalities, but whether or not we agree with their individual philosophies is a moot point. The result of human competition remains constant. Like it or not, someone will eat first, someone will eat last, someone will eat ten times more than what they need in a lifetime, and someone else will barely eat enough to survive for ten years.
As humans, we regard ourselves as more civil and intelligent than the rest of the animal kingdom. Nevertheless, when it comes to the natural resources we are all forced to compete for, we have yet to eradicate the animalistic nature of the pecking order. In fact, we continue to admire it and are forced, by man-made hierarchies and value systems, to accept our place in line.
In my sincere effort to explain the ongoing mechanisms of the pecking order, in seven parts and twenty-one chapters, I want to tell you a story about a young, respectable accountant who—in a span of just four years—changed his position in line to become a multimillion-dollar brand and entrepreneur in the region of Southern California.
In Part I: The Start-up, we learn who he is, what he has been through, and what his immediate and long-term goals are.
In Part II: The Pros & Cons of Partners, we are led to understand the influences of the people he attracts, along with those he will always be tied to.
In Part III: Learning to Deal, we learn the hard lessons of human business behavior that our protagonist will be forced to understand for himself.
In Part IV: Life & Money Management, we are able to witness the natural changes that occur when men and women begin to assess their worth.
In Part V: Bigger Fish, we learn how the branding of a good name, along with successful execution in business, eventually leads to larger opportunities.
In Part VI: Million-Dollar Deals, we are led into the promised land of the big hits, where available capital is abundant.
And in Part VII: The Bottom Line, our new millionaire is forced to ask himself the questions, “What is it all for?” and “Where do I go from here?”