Chapters (60)
- The Wedding Dress Maker
- Also by Leah Fleming
- The Wedding Dress Maker
- Copyright Page
- Dedication
- Contents
- 1
- A Wednesday Afternoon in May 1949
- Early on Friday Morning
- September 1937
- May 1949, Friday
- September 1939
- May 1949, Friday
- Dressing Miss Forsyth, June 1942
- May 1949, Friday
- 2
- Rae, 1944
- Summer 1944
- May 1949, Friday
- August 1944
- May 1949, Friday
- Ten Days in March 1945
- On The Tenth Day, 1945
- May 1949, Friday at Noon
- Park Royal, Spring 1945
- May 1949, Saturday Morning
- 3
- Snapshots from The Royal, 1945
- May 1949, Saturday Morning
- Hogmanay, 1945
- A Secret Outing
- Saturday, Midday on Shap Fell, 1949
- 4
- February 1946
- Nothing To Write Home About, March 1946
- Homeward Bound, July 1946
- Saturday Afternoon in Kendal, 1949
- 5
- In the Winter of 1947
- The Texas Rangers, Autumn 1947
- Spring 1948
- Saturday Teatime in Kendal, 1949
- 6
- Dancing on the Green, Summer 1948
- Showdown
- Christmas 1948
- Window Shopping in Kendal, May 1949
- 7
- Into 1949
- Forks in the Path, March 1949
- Late Afternoon in Kendal, May 1949
- 8
- The Same Saturday Afternoon at Brigg Farm
- Staying On, June 1949
- 9
- Back to Griseley, June 1949
- On Carrick Sands, September 1949
- Acknowledgements
- Author the Author
- An Invitation from the Publisher
Vida shook her head vehemently. ‘She’s right, it’s time for you to move on from the factory floor but not to this, girl, sewing up dresses for millgirls. It suits me for the moment, I’ve seen the big time and it’s not all it’s cracked up to be. But you need experience of the better end of the market first, where the real money is to be made – the carriage trade in Harrogate or Ilkley. Get yourself some experience there in retail fashion, get to know your customers and what they want.
‘Arnie and I were only thinking the other day that when the coupons go there’ll be such a rush for decent clothes and new ideas. Everyone’s so fed up with threadbare suits and coats. The garment factories will be spinning for years, just wait and see.’
‘But I don’t want to make utility clothes. I want to make the stuff of dreams and glamour and hope for the future… beautiful gowns, couture concoctions with yards of material, all flounces and furbelows, silks and satins, buttons and bows…’ Netta had slumped over the table for the brandy had gone to her speech as well as her knees. ‘I want to make Cinderellas into princesses not pumpkins. How can I do that with ration books under my nose?’
‘I know warehouse garments are like gold dust, expensive to buy and scarce to order with all the restrictions on purchase and export, but where money dwells there’s always a way round restrictions, believe me. You’ll just have to be patient, one step at a time. Learn your trade in a quality retail establishment, that’s a start. Look in the Post, smarten yourself up and go for interviews. See what comes up.’
‘But if I made a simple collection of unusual gowns and hired them out together: Scarlett O’Hara ballgowns and Bette Davis cocktail and party frocks?’ Netta was carried away with her ideas, already in the realms of fantasy. It was Vida who splashed cold water on her dream.
‘Not so fast, love, keep it simple and safe. Think big ideas, yes… just start slowly, focus on finding the right clientele. Who would want such stuff round here? Where would you get the capital outlay for materials, workshop equipment and saleroom hire as well as advertising? I’m sure I could get you wholesale on materials and I could give you a hand with the sewing sometimes. It’s a grand idea making dresses for Yorkshire princesses but hold yer sweat and start off at the bottom with the top people. That’s my advice for what it’s worth.’ Mrs Bloom paused. ‘Have you seen Arnie lately? He’s behaving very oddly. I don’t like the look of him.’
‘Perhaps he’s sickening for something,’ muttered Netta, stifling a smile. Vida Bloom looked wearily at her over her glasses.